This article outlines the current implementation of Salesforce at SFU.
Currently at SFU, Salesforce is implemented for:
- Improving prospective and incoming students’ experience at SFU, and supporting strategic enrolment management university wide.
- Improving the student experience as it relates to academic advising, international services, and financial assistance.
- Lifelong Learning to track interactions with prospective students to courses and programs in various departments and supporting the overall enrollment goals.
Prospective undergraduate students can:
- Submit questions
- Sign up for events and tours
- Connect with an admissions advisor
- Get information on admission requirements, academic programs, admission application, fees and scholarships, and Residence.
Undergraduate students can:
- See who their advisors are
- Book, cancel or reschedule an appointment for academic advising, with the International Services for Students department, and with the Financial Aid and Awards department
- Connect with an advisor online with our LiveChat functionality
- Get information on advising, international services, financial aid, and various student experiential opportunities such as co-operative education.
Staff can:
- Track all interactions with constituents
- Provide event and tour registration
- Manage communication campaigns and measure its effectiveness
- Improve office efficiencies by automating processes
- Measure effectiveness by creating reports and dashboards on any information/data stored in Salesforce